Expert Interview Series Shaping Up

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So far so hectic!

I have been extremely busy what with my New Media Marketing project New new media world launching very soon, keeping clients happy, trying to keep my hand in with other partnership projects such as Social Traffic Manifesto and many others.

One of my plans for this year to ’sharp focus’ on fewer projects more effectively, but it doesn’t feel that way right now.

However, I have had an immense satisfaction recently of carrying out some Interviews for the new new media product with some very professional and successful entrepeneurs.

Listen to Samples:

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New new media focuses on the synergy of new media: blogging, podcasting, social media, video marketing and micro blogging…yes a vast subject, but my aim was to provide an simple guide that will benefit newbies and veterans alike with in-depth tips and strategies, supporting material such as video tutorials and a 10 day plan to follow.

I had an idea a while ago to enhance it with audio interviews but didn’t do anything about it. A recent decision to take some action and get things moving on it has resulted in a flurry of activity such as getting the ebook finished, setting up the membership area and then taking the Richard Branson approach of ’screw it-let’s do it’ and going for the interviews despite my being unsure about doing it.

Mainly using Skype and Pamela – which so far has been excellent. The only problem has been skype dropping a few times so that has added a bit of editing into the schedule.

First up for grilling was Maria Reyes McDavis, an expert in Social Media who has consulted fortune 100 companies, is a highly sought after speaker and trainer and is working on an upcoming book on what companies can learn from human behaviour for their social media marketing.

Then I interviewed Scott Paton of the Internet Marketing Unleashed podcast about the power of podcasting. He’s on a mission to get everyone podcasting and revealed some great tips and outlined an exciting vision on how he sees the Internet shaping up in the coming years and the opportunities opening up from that. He also interviewed me on my project which was great (but nerve racking

Gavin Allinson of outsourcersblueprint covered how to effectively use outsourcing to grow your business. This is a powerful element if you are looking for expanded growth.

I also got the pleasure of interviewing Yaro Starak, the very successful entrepeneur
who has made a great success from blogging. Yaro talked openly on his 6 figure success formula which  got my brain completely buzzing!

This element of the product is really taking a life of its’ own and there are more interviews to be added! The experience has been amazing – not just getting powerful information but the opportunity to make contacts with people who are so successful.

I’ll blog more here on the different subjects and key points raised in all of them but sure to look out for new new media world on Feb 17th

Planning for the Year Ahead

2009 is well under way and anyone who is well organized will have their plan all set out by now. If, you’re like me and a bit ‘ahem’.. behind schedule, then the sooner you nail this the better!

Planning your projects, listing your tasks by importance, writng your business plan if you like is all essential to get down on paper as soon as possible.

If you have recently been turned on to the concept of earning an income online – first of all welcome. We have all been there at the start, completely unsure of what direction to go in to start building a business online…and that is how you must view it..not a part time hobby..or something to play around with when you fancy it. To succeed to you have to go in with both guns blazing!

It also isn’t easy..there is work involved – like anything..some get there easier than others, but hopefully you will learn quickly, apply and also learn from your mistakes.

Some food for thought on the audio here – hope you enjoy it.

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Download: Looking Ahead

Rank #1 on Google inside 24 hours

This is a quick case study on indexing for the Google search engine and reaching the all important first page. It also just took an few hours of my time yesterday.

The search phrase I was looking at is a fairly competitive one for ‘web prosperity’ which has a lot of buzz around it right now. Web Prosperity is an MLM program with a very handy main product suite aimed at Internet Marketers, which at the time of writing (during its pre-launch phase) is receiving sign ups every few seconds with 5,100,000 results for this search term and a lot of attention and buzz.

When choosing a domain name, unless it is your own branding, consider the keyword phrase as part of it – in this case I chose webprosperityreview.org.uk (although most were gone by the time I got around to it)

I wanted to use a .org as they can rank pretty well but I’m not sure it makes too much difference. As the .org for this domain was gone I went for .org.uk

Naturally I went for the wordpress blog option for content on the domain and spent an hour or say putting together a couple of blog posts about the program as well as adding categories named with the key phrase in such as web prosperity review etc.

Next I added my essential plug ins including ‘All in 1 SEO’, Google XML Sitemaps, ‘Related Posts’, ‘Sociable’ and ‘Statpress’. There are others that should be installed but I didn’t in this case.

I created one remote wordpress blog at wordpress.com and a Squidoo lens. Next I drafted a press release just covering the basic details of the program and submitted it to pr-inside.com.

Next it was a quick visit to animoto to create a video using images and graphics and uploaded this straight to youtube.com. Following that I used heyspread.com to distribute the video to 19 other video directories.

Next task was to socially bookmark it myself using socialmark.com as well as another 30 bookmarks through my outsourcer 9as well as blog carnival submissions. Interestingly these last two tasks have not been completed at the time of writing.

That’s it! Today the site is no.1 – whether this will hold up without further work is doubtful, but the point is it can be achieved without working too hard. Other keyword phrases would probably need a lot more work than what I’ve put in here.

The stats (using statpress) also show a lot of traffic – as seen below on this two day old blog!

Other case studies we’ve done recently have had similar results and all these strategies are covered in great detail in my upcoming ebook ‘New New Media World’ in an easy to follow step by step process and guide. If you are interested in reviewing the first draft copy and giving me a testimonial (If you think it is worthy) please contact me.